News

💸 If you are a retailer and want to stay successful in a competitive market, you should take advantage of live shopping. So without further ado, let's dive in! 6 MIN READ Author bio: Harvey Holloway is a Sussex-based digital marketing specialist with a first-class honors degree in Digital Media Design. Harvey is now looking to connect with leading publications and share his experience with a wider audience. Connect with Harvey on Twitter: @HarveyTweetsSEO. Live shopping is the latest commerce trend to combine social media with the comfort of shopping from home. Most of us are used to live shopping commercials...

2020 was an interesting year for live streaming, marked by its enormous expansion thanks to the COVID-19 pandemic. Live streaming moved beyond gaming, as music, cultural events, sports, and social commentary became much more popular streaming topics. Last year’s controversy over Tyler "Ninja" Blevins and Michael "Shroud" Grzesiek moving from Amazon’s Twitch to Microsoft’s Mixer ended up being for naught. Mixer abruptly shut down its streaming platform in June 2020. Although Mixer tried to shuttle its streamers to Facebook Gaming to take some market share away from Twitch, many former Mixer creators ended up with Twitch anyway. Although the Mixer shutdown...

Wang Yiqing BBC Chinese April 23, 2020 " OMG (Oh my God) , our tea is very good, everyone buy it! " In a live broadcast room where tens of thousands of people participated, a man was using the most fashionable words on the Chinese Internet to promote a tea. The netizens who came to consult interacted with various messages in the lower left corner of the screen. But this man is not an internet celebrity, nor a businessman, but a deputy mayor of Hunan Province, China. In China under the COVID-19 pandemic, shops on the streets are closed, and the gates in the parks...

-5 benefits of using webcasts- In an environment where the COVID-19 epidemic is raging around the world, web broadcasting (real-time video broadcasting via the Internet/Intranet) has become a viable modern alternative to the company’s face-to-face activities. With countless advantages and promising prospects, it may be one of the more prominent video trends today.Although webcasting is not a new solution, it is becoming more and more popular among large and medium-sized companies. According to research by Frost and Sullivan, technological advancement and the ability of this tool to solve corporate communication challenges make it a powerful business aid tool. As digitalization...